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Kellogg's Frosted Wheats, 600g, Pack of 5

£9.9£99Clearance
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in Canada, and Toppas in certain European countries; also referred as "Mini-Wheats" in the US) is a breakfast cereal manufactured by WK Kellogg Co (formerly Kellogg's) consisting of shredded wheat cereal pieces and frosting. Kelloggs introduced Frosted Mini-Wheats in the United States in 1969 as a large size portion that was available in regular and brown sugar/cinnamon flavor, later followed by a bite-size portion introduced in 1980.

Despite being listed in the National Historic Register in 1974, the Buffalo Avenue plant was demolished in 1976. In 1954, a new plant on Rainbow Boulevard opened less than a mile away and the Buffalo Avenue factory was sold. There was a short stint of television advertisements featuring a Frosted Mini-Wheat biscuit with "split personalities;" the sweet (frosted) side and wheat (shredded grain) side, who argued over who was more popular.The American Heart Association recommends not more than 25 grams of added sugar for women and 35 grams of added sugar for men each day. However, the larger recommended serving size may mean that you're eating a few grams of extra sugar compared to some of the alternatives. We adjust the recipe for our products from time to time; and therefore we recommend that you always check the ingredient lists and nutrition declarations on the packs of all our products prior to purchase to determine product information. Perky first sold his shredded wheat cereal to vegetarian restaurants in 1892, distributing it from a factory in Niagara Falls, New York. Being a vegetarian isn't required to participate, but please respect that most of us are, by staying on topic and avoiding encouragement of non-vegetarian food.

Diets rich in whole grain foods and other plant foods, and low in saturated fat and cholesterol, may help reduce the risk of heart disease. In the United Kingdom, the Shredded Wheat brand is owned by Cereal Partners, a Nestlé/ General Mills company, although there are many generic versions and variants by different names. You’ll receive our weekly news round-up and be the first to hear about, product launches, exclusive offers and more! A voice-over in one ad told viewers: "A clinical study showed kids who had a filling breakfast of Frosted Mini-Wheats cereal improved their attentiveness by nearly 20 percent.The current suit was brought by two such sets of parents who were angry about being misled, says class-action lawyer Tim Blood, who represented the plaintiffs. Half of the children who ate bowls of Frosted Minis showed no improvement at all on the tests they were given to measure their ability to remember, think, and reason, as compared with their ability before eating the cereal. The ads, which ran in 2008 and 2009, claimed that eating Frosted Mini-Wheats could improve kids' attentiveness and memory.

The original company opened a factory in Welwyn Garden City, Hertfordshire, in 1926 at which time Welgar was its registered trade mark, which became part of Nabisco in 1928. Manufacturer Barbara's Bakery, a division of Weetabix Limited, also offers a version of plain shredded wheat.These are similar to the original Strawberry Mini-Wheats that Kellogg's sold in the 1990s which contained strawberry filling in the middle, as well as Raisin Squares and its successor Mini-Wheats Raisin, and Fruit Wheats, a variant of Nabisco Shredded Wheat made in the 1980s. In 1920, Henry Perky's son, Scott Henry Perky, developed a round shredded wheat cereal, which he named Muffets. Both smaller sizes ("Mini-Wheats" and "little bites") are available in a frosted variety, which has one side coated with sugar and usually gelatin. The truly remarkable aspect of the campaign is that the company study, even if taken at face value, did not come close to supporting the claim in its advertising. Some manufacturers have produced "filled" versions of the bite-size cereal containing a raisin at the center, or apricot, blueberry, raspberry, cherry, cranberry or golden syrup filling.

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